Organic chicken race......yeah we're confused too.....

This is an ad for a seal to certify Germany’s organic farm produce. "I'm Walking" features six animated chickens in a fairly brutal high-hurdle showdown. Written and produced by Bodo von Braunmuehl and animated by Soulcage Department Studio, I'm still not sure I got it, but the take on Chicken Little animation was pretty niiiiiccceeee.......click on the video to see it on revver.com.......